FOMO

Twitter's fast-paced, chronological timeline is nearly impossible to consume yet contains valuable content. What if there was a way to extract the valuable nuggets of Twitter without requiring such high costs of time and attention?

Role Founding Product Lead

Team Product Design, Engineering

Date 2015

By curating lists of credible Twitter accounts in each subject, FOMO could scan their public Tweets to aggregate and rank shared links by popularity on a rolling 24-hour window, keeping the content fresh every hour. I created three Twitter Bots, one for each vertical, and set them up to follow my carefully curated cohorts of Twitter users for each. The result is a daily leaderboard of the most popular content on Twitter within three distinct interest bubbles.

There’s good reason (and data) behind the fact that Facebook dedicates ~80% of their Link Share story design to the image, Twitter expanded their Tweet structure to include images, and Instagram has a half billion users. Pictures are an incredibly valuable medium for communication, and when when used in the context of a Link Preview, can be the most valuable asset adjacent the Title.

Given this is a web-based tool, it's important to incorporate responsive web design for varying device browser sizes and inputs. Using gridded rules, we can adapt this layout to fit the largest desktop views to the smallest smartphone views.